| Private Coaching |
|
At Joel Roberts and Associates, we believe that learning to speak to an audience should involve… an audience! This is why, for most people, we advocate groups – seminars and teleclasses – as the optimum way to launch your communication and media training. However…. If you’re going into a truly high stakes situation -- if you’re about to go on the Today Show, national radio or Oprah; if you’re launching your book tour; pitching venture capitalists for millions; taking your case before a grand jury, making a pivotal speech at your annual sales meeting… -- most likely you’ll need additional fine tuning to hit it out of the ballpark. On average, our seminars will get you 80% there. Private coaching will take you the rest of the way. And that last 20% can make all the difference in the world.
Who does the coaching?Joel Roberts and Judy Rybak are our primary coaches.
Who should I work with?Joel and Judy have different backgrounds, different temperaments, different (though overlapping) strengths and different price points. We recommend working with Joel once you are far along in your game and especially if you want to concentrate on the interview itself. Joel is also your man if you have a particularly high stakes opportunity and an ample wallet. These days, Joel works mainly at the highest levels. He also offers three specific services available to anyone:
For more information about these, click here. We recommend Judy, without reservation, for everything else. She’s a master at creating saleable hooks, extracting your key messages, and telling stories that pack a punch in the shortest amount of time. As a veteran producer, she understands how to approach shows and strategically leverage your media to get more. She’s direct, but patient and, despite our efforts to rein her in, always gives way more value than you’ll pay for.
What kinds of things can I work on through private coaching?The short answer is whatever you need. Every coaching session is personally tailored to your goals and is designed to close the gap between where you are and where you need to be to accomplish them. For example, you may use these sessions to:
How does it work and what does it cost?Any coaching arrangement with us includes an initial diagnostic call “on the house.” This is where we learn about you and what you need and where we’ll let you know how we think we could serve you best. Usually these calls are illuminating on their own, so if you’re even thinking about private coaching, be sure to take advantage of this! Thereafter, we offer several coaching options, in 3-session or 2-session packages. These sessions are one hour each and are generally conducted on the phone. We can also arrange in-person sessions, and videotaped sessions, if schedule and location permit. Homework is assigned between sessions so that your progress will be as rapid as possible. We are happy to discuss prices with you for private coaching with Judy or Joel. Please call our office any time at 310-441-2560 or email us at This e-mail address is being protected from spambots. You need JavaScript enabled to view it and let us know how we can reach you. |
JOEL ROBERTS. If you’ve ventured into this site a bit, you probably already know about Joel. Words like “brilliant”, “genius”, “master” often get pinned on him, much to his chagrin. T. Harv Eker introduces him as “one of the smartest men I’ve ever met.” At KABC LA (the #1 radio market in the world), in the heart of prime time, he was a broadcaster’s broadcaster – an artist of the medium, whose dazzling radio career was cut short by a tragic accident that cost him much of his hearing and frayed his auditory nerves beyond repair. He successfully reinvented himself as a consummate teacher, taking all that he had done intuitively on the air and distilling it into elegantly simple yet powerful communication principles, tools, techniques and models that anyone can learn. 
JUDY RYBAK. You may be less aware of Judy Rybak… but hopefully not for long. While Joel got his chops as an “on-air talent," Judy was the producer in the trenches, responsible for creating shows day after day, week after week. She was the supreme gatekeeper, the one you had to impress to gain access to the limelight. She fielded the pitches, crafted the stories, researched the panoply of experts, and kept her finger firmly on the pulse of the audience. She did this for superstar, Dr. Phil as his Supervising Producer, as well as for national news and entertainment magazine shows like Primetime Live, 48-Hours and Entertainment Tonight. Along the way she was nominated for 4 Emmy Awards and several national journalism awards including the Edward R. Murrow award, the jewel in a journalist’s crown.